Posts Tagged ‘Manuscript Found in Accra’

Why bookshops are failing

April 3, 2013
Manuscript Found in Accra No 28 in WHSmith

Manuscript Found in Accra No 28 in WHSmith

Within a space of five years we lost a quarter of all our indie bookshops. The chains are faring little better.

It is easy to see why they are failing, and it is not the internet or Amazon which are simply scapegoats for bad practices, bad businesses acumen, and failure to know anything about books.

Independent bookshops are being put out of business because we do not operate in a level playing field. The chains Waterstone’s and WHSmith are offered massive discounts which are not available to the little guys, which enable the chains to offer books at anything up to 75% off.

But even with these massive discounts the chains are failing.

A couple of years ago we saw the Aleph fiasco. Walk into Waterstone’s they did not have it on display, the staff did not have clue what it was. A book by a leading author, an international best seller, and the staff did not have a clue, the shops did not have on display.

The same happened last year with NeverSeconds, by Martha and David Payne. There can be few books that has as much publicity, it was a potential Christmas best seller, it was launched in Waterstone’s in Glasgow, and yet lucky to find a copy in Waterstone’s, the staff did not have a clue, it was not on display.

Last Thursday, the eagerly awaited Manuscript Found in Accra was published. Another international best seller from an internationally acclaimed author.

Thanks to the publisher failing to set an embargo (at least better than Aleph where they actually forgot the book was published), Waterstone’s and a few indie bookshops stole a march on Amazon and not only put it on sale, but put it on display. But why not on display in the window? No mention in e-mails from Waterstone’s, that has been published, is in their bookshops.

Last week WHSmith had Manuscript Found in Accra on display in store (if you looked hard enough) at half price. But why not on display in the window and why so few copies? In one store three copies, in another store two copies. The day before publication they did not have a clue when I asked.

Note: Manuscript Found in Accra, opened at No 2 in Barnes and Noble on day of publication. Maybe unlike WHSmith, they made it readily available.

Note: Manuscript Found in Accra, opened at No 2 on Amazon. Which only goes to show the demand and where it could be in WHSmith if they got their act together and actually sold books!

Manuscript Found in Accra in Top 30

April 2, 2013
Manuscript Found in Accra No 28 in WHSmith

Manuscript Found in Accra No 28 in WHSmith

Manuscript Found in Accra was officially published in UK last week (Thursday 28 March 2013), though many bookshops, including Waterstone’s had it on display before the official publication date as the publisher had neglected to embargo.

Note: Published today (2 April 2013) in US.

In WHSmith it opened last week at No 28 in their charts.

This week it should be No 1, or would be if WHSmith got their act together.

It is all too easy to see why bookshops are failing.

I asked in WHSmith the day before publication, as I knew it was already available. The idiot I spoke to had not a clue what I was talking about.

I tried the next day. Could not find with the Paulo Coelho books. I was about to ask, when I found it on display, and to my pleasure was on offer at half price. I asked was these two copies all they had? No they had three, and they found a third copy hidden away.

But it was unbelievable, an international best seller, on offer at half price, the first day of publication, and all they had was three copies!

I went and talked to the manager, and suggested they got in more copies and put on display.

A couple of days later, a different branch of WHSmith, with some difficulty I found they did have Manuscript Found in Accra. Two copies! I asked why only two copies. I may as well as talk to a brick wall.

Today I went back to the first WHSmith. Thinking, maybe naively, they would have ordered and got in more copies. They had one copy!

I again asked, the same idiot I had spoken to before, why only one copy. I may as well have spoken to a brick wall.

If selling something at a discount, then you pile ’em up high, shift a lot.

An international best seller, especially when on offer, especially when first published, you have on display in the window.

If you have something on special offer, you make sure your customers or potential customers know about the offer, that way you sell more, that is why you have it on special offer. Though in the case of WHSmith I suspect it is more a case of a failing chain desperate for cash flow.

Can anyone imagine WalMart or Tesco having a product on special offer and then keeping quiet about it, just in case they might actually sell more?

Then people wonder why bookshops are failing.

It is not simply they know nothing about books, they also know nothing about business.

Note: Manuscript Found in Accra, opened at No 2 in Barnes and Noble on day of publication. Maybe unlike WHSmith, they made it readily available.

Note: Manuscript Found in Accra, opened at No 2 on Amazon. Which only goes to show the demand and where it could be in WHSmith if they got their act together and actually sold books!

Note: When Aleph was published it was a complete and utter fiasco, not on display, staff did not know. And Aleph too was an international best seller.

Manuscript Found in Accra on special offer

March 28, 2013
Manuscript Found in Accra released before publication date

Manuscript Found in Accra released before publication date

In WHSmith, Manuscript Found in Accra by Paulo Coelho is half price.

Buy two and give one to a friend.

Manuscript Found in Accra was published in UK today (Friday 28 March 2013), but has been available in bookshops since last week.

It is little wonder bookshops are failing. WHSmith (though I do not class as a bookshop) had a grand total of three copies in stock. I had a word with the manger and said look, you have an international best seller on your hands and you have three copies in stock, then you wonder why bookshops are failing. The staff agreed with me.

I bought two, and left one on display. But I made a mistake, I was handed a voucher that gives me 20% off any purchases.

Therefore, go in WHSmith, buy one, then use the voucher to get 20% off second copy, or buy something else, get the voucher, then get 20% off your half price books.

This offer is better than tax-dodging Amazon!

On day of publication, Manuscript Found in Accra No 28 in WHSmith best sellers chart! Will next week see it hit Number One?

One day everything will make sense …

March 25, 2013
One day everything will make sense ...

One day everything will make sense …

For Annie (who will understand).

Note: Manuscript Found in Accra is already in bookshops in England.

Guardian drivel on Manuscript Found in Accra

March 25, 2013
Manuscript Found in Accra released before publication date

Manuscript Found in Accra released before publication date

And a young man asked the Copta:
“Why does The Guardian always review your books, if they don’t like them?”
And the Copta answered:
“They do like. That’s why John Crace tried to imitate my style”
But the young man was not satisfied with the answer, and insisted:
“Looks like he is attacking you”.
“He is not” said the Copta. “He is a confused admirer who can’t understand why everybody else likes my books. Never judge reviewers by their reviews”

— Paulo Coelho

Response to turgid drivel by John Crace in the Grauniad of what allegedly is a review.

John Crace is a feature writer for the Guardian, a polite title for someone engaged to write drivel, one step above flipping burgers at McDonald’s for failed wanna be writers.

Farnham in the snow

March 23, 2013
Farnham Parish Church

Farnham Parish Church

Farnham Parish Church in the  snow

Farnham Parish Church in the snow

candles lit for Paulo and Annie

candles lit for Paulo and Annie

The Alchemist special edition

The Alchemist special edition

Manuscript Found in Accra released before publication date

Manuscript Found in Accra released before publication date

It was snowing all morning, then started to melt, the paths slush, easiest to walk in the road.

Farnham there was very little snow, a little around the church, and that was it.

In the Parish Church, interesting pictures of Easter, a pity not original paintings.

I lit two candles, or I tried, I succeeded in putting out the flames for lighting the candles. I lit a candle from a candle elsewhere, then with difficulty got the two flames alight.

Two candles lit, one for my friend Paulo Coelho as thanks for the wonderful St Joseph’s Day Party he hosted in Athens, the other for my lovely friend Annie who I met at Paulo’s party.

Manuscript Found in Accra published in Spanish, in Greek, would Waterstone’s in Farnham have a copy, or even know what I was talking about? There was only one way to find out.

I walked into Waterstone’s in Lion and Lamb Courtyard. Nothing in the window, nothing on display, nothing with the other Paulo Coelho books. I asked. To my surprise, the lady knew what I was talking about, led me to a display, and there it was on display.

I was surprised they had it, let alone on display, on sale. I asked when they received it. I think she said 21 March and decided to put it on display, on sale, as though not officially due for publication until 28 March 2013, the publisher had set no embargo and they decided to put it on sale.

Makes a pleasant change for Waterstone’s to actually have a book worth reading on display, especially after the fiasco with Aleph and NeverSeconds.

Manuscript Found in Accra is available in Spain, Greece, Cyprus.

It will be published in UK (I think US too) 28 March 2013. Many bookshops in England already have on sale as they have received copies from the publisher, and the publisher neglected to impose an embargo.

Late lunch at The Barn.

Give us this day our daily miracle

October 21, 2012

Give us this day, Lord, our daily miracle even if we are incapable of noticing it because our mind is focussed on great deeds and conquests.

And when we open our mouth, may we speak not just the language of men, but the language of angels too and say:

Miracles do not go against the laws of nature; we only think that because we do not know nature’s laws.

— Paulo Coelho

Manuscript found in Accra (Manuscrito encontrado em Accra) by Paulo Coelho, published in UK Spring 2013

Manuscrito encontrado em Accra

July 18, 2012
Manuscrito encontrado em Accra

Manuscrito encontrado em Accra

Achei na internet, presente de um amigo. Simplesmente genial! — Paulo Coelho

One of the most important archaeological and historical finds in recent times was the Nag Hammadi find. It was a collection of manuscripts that shed important light on early Christianity.

The find contained several early gospels, one of the most important of which was the Gospel of Thomas from which Matthew, Mark and Luke drew. These early gospels were ruled heretical and destroyed, often only fragments remain. That is why the Nag Hammadi find was so important, as these early gospels were believed to be lost forever.

Manuscrito encontrado em Accra is published in Brazil this month. It will be published in the rest of the world from November 2012 onwards.

Manuscrito encontrado em Accra

June 6, 2012

Manuscrito encontrado em Accra (Manuscript found in Accra), latest Paulo Coelho book scheduled for publication in Brazil, August 2012.

Manuscript Found in Accra

May 19, 2012

Weird, I am shutting down all my windows and I find this hidden beneath all the others.

Where had it come from, I have no idea.

What was even weirder, the last window I closed was of The Eight which I am half way through reading. It is set at the time of the French Revolution and 1973. It concerns the Montglane Chess Set, played by Charlemagne.

O Manuscrito (The Manuscript) latest from Paulo Coelho, not yet published, in which a writer transcribes a manuscript found in 1307 and 1974 in Egypt by a British archaeologist

Manuscript Found in Accra is due to be published in Italy and the Netherlands (August 2012).


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