Adidas worker exploitation for London 2012 Olympics

Adidas exploitation

Adidas exploitation

Adidas, one of the London 2012 sponsors, has been accused of sourcing its tat from sweatshops.

As Adidas take centre stage as the official sportswear partner of London 2012, the harsh reality of life for the workers who make their clothes is being exposed.

Workers making Adidas clothes around the world are paid poverty wages, have little or no job security and face harassment or dismissal if they try and organise trade unions to defend their rights.

This is exploitation. It’s not ok for Adidas to treat workers like this in the UK, and it shouldn’t be ok anywhere else.

Adidas – which has more than 775,000 workers making its products in 1,200 factories across 65 countries – is the official sponsor of Team GB, with footballers such as David Beckham tipped to join UK Olympic hopefuls Jessica Ennis and Christine Ohuruogu.

In March, Adidas unveiled its best-ever annual profits, reporting an 18% rise in net profits in 2011 to 671m euros ($881m; £559m).

In April media reports cited workers supplying Adidas in Indonesia receiving as little as 34 pence an hour, with some factories paying less than the minimum wage. Employees were verbally abused, slapped in the face and told to lie about their conditions during Adidas factory audits.

In May, research by the Playfair 2012 campaign found workers making Adidas goods being paid poverty wages and forced to work excessive overtime. The research found people in China working from 8am to 11pm. In Sri Lanka researchers found people being forced to work overtime in order to meet production targets. In the Philippines, more than half the workers interviewed said that in order to cover their basic needs they are forced to pawn their ATM cards to loan sharks for high-interest loans. At all of the factories researchers visited, workers reported that they were not paid a living wage that covers their basic needs.

Today, War on Want added its voice calling for an end to Adidas exploitation.

It is not only Adidas tat that is sourced from sweatshops. The official tat for the London 2012 Olympics is also sourced from sweatshops.

I am always amazed that anyone wastes their money on this overpriced tat. Fast fashion as opposed to slow fashion.

What a breath of fresh air, the Diamond Jubilee Celebrations that took place over the last four days, no corporate sponsorship.

At the 1968 Mexico City Olympics, John Carlos used his moment on the winner’s podium to make a stand for human rights. His gesture of resistance, as part of the civil rights movement, and in solidarity with those living under Apartheid in South Africa and blue collar workers in the States, is a defining moment in the struggle for equality, justice and peace.

That struggle still continues today. John Carlos has been touring the UK, speaking out.

The unwanted London 2012 Olympics will result in massive congestion in London, Olympic only traffic lanes, criminalisation of those who challenge the sponsoring brands, blocking of accounts on twitter …

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One Response to “Adidas worker exploitation for London 2012 Olympics”

  1. keithpp Says:

    Adidas hit by price tag protest over third world workers
    http://www.metro.co.uk/news/905166-adidas-hit-by-price-tag-protest-over-third-world-workers

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